is now a lot of rural shops simply do not have any modern science and technology equipment, the key is that many of the owners of the idea behind, not willing to update the equipment. In fact, modern technology is changing people’s lives. As a commodity marketing, the use of modern technology to implement marketing has become a reality, such as online shopping, online ordering, online distribution etc.. And these are restricted by the economic conditions of rural retail customers, it seems some distant. In fact, some of our rural retail customers are also using modern technology to implement marketing, boost marketing, but also achieved good results.
is located in the village of Hekou, Yima City, is a natural village with a few hundred people. There is no industrial and mining enterprises, most of the villagers to farming. Of course, farming can not do without science and technology. However, due to poor economic conditions, the villagers in addition to the usual can from the television and the village cultural compound to learn some of the planting technology, there is no other way to learn. For this phenomenon, the villagers have been accustomed to see it, and the village of a cigarette retail customers Liu has seen business opportunities.
due to the poor economic situation of some farmers, usually very willing to spend money to buy books or DVDs to learn agricultural knowledge. To this end, Liu invested thousands of yuan to purchase a set of projection equipment, as long as the weather is rain, snow, every night he would stick to the shop door to the villagers play movies, entertainment film, also has agricultural scientific knowledge of the film, there is more emphasis on planting technology and breeding technology the processing of agricultural products and knowledge etc..
these DVDs are dedicated to the outside of his rent, 0.5 yuan per piece per day. Although these need some cost, but for him to win the contacts, to increase the popularity of the store. In time, most of the villagers would gather in his shop door, or chatting, or playing cards entertainment; when busy, the villagers as long as the goods demand, will go to the store to buy his. Shop business is booming, this is a village with two other retail clients do not think.
only with the times, can really from the consumer’s point of view, can provide a better service, which is more consumer recognition. In order to better retain the customer, last year, Liu Mouyou bought a computer, as long as the villagers in the cultivation of technical aspects of the problem, he is always on the Internet for all inquiries, and patiently patiently answer. This approach not only improves the grade of their shop shop brand, publicity, and give farmers bring tangible benefits, highlighting their benefits brought Everfount have a unique style, and a better reputation for shops.
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