at the beginning of the month I once wrote an article "mode of the debate: integration of B2B B2C is still the" natural moat thoroughfare, recently found a friend wrote a "model of the debate: leave the network marketing, B2B B2C, is to talk about" the response to the article, the author think that maybe I had the article is not thorough enough, so this paper will further illustrate my point of view.
Web site must first want to know your user who is
network marketing website to do this is very correct, but is the key to the site itself must be able to retain users, if the website itself cannot keep users, no user stickiness, even if there is a network promotion again good, are ultimately the bamboo basket kick out.
Web sites should stick to the user the most important is the site to be able to meet the needs of users, therefore, in the construction site before you first want to know your users, because of the different types of users whose needs and concerns are not the same, so for different types of users of the website design, the construction of service system they are also completely different. Is now a site of extreme surplus times, most website customer loyalty is quite low, the website with the traditional stores are not the same, the traditional store customers to change other stores, may need to walk more, pay more energy and time cost, and for the website if you cannot to meet his needs, he derailed the cost is quite low, as long as you can knock on the keyboard. Therefore, the site must find a way to meet the specific needs of users.
in the last article, the author puts forward a new record for the website do not put B2B and B2C together, this is because both the B2C and B2B of the buyers and sellers are completely different. There are actually 4 groups, their needs and concerns are completely different, especially the differences between the inside enterprise and individual requirements can be said is the difference between the Rainbow Night. (at the same time the domestic B2C platform provider pan this market sooner or later belongs to Alibaba (Taobao), Tencent, Baidu, HC, TOM eBay that several companies, has been described above, no longer wordy.)
not in-depth study of customer needs, blind copying and imitation is a major domestic e-commerce site
e-commerce websites in China are very impetuous, blindly copying and imitation is a common problem in the industry, all eyes are staring at the Alibaba and other leading website practices, whether it is the column setting and service system are thousands of network side. Of course, there are many excellent industry website in-depth study >
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